Online Printer Broadens European Frontiers as Optimalprint Expand Services
Optimalprint joins the robust German printing industry. A world leader in the export of printing equipment, and home to almost 12,000 printing companies, the German market is dominated by smaller, private printing presses, where 95 percent of the printers employ fewer than 100 workers.
As digital printing technology reshapes the industry, Optimalprint's array of innovative online printing solutions reduces up to 90 percent of print costs for the SMB market. In terms of online presence, Germany is among Europe's most developed countries. With a population of over 82 million people, and Internet usage reaching 61.1 percent (Nielsen NetRatings - May 2007), it's only natural that an online printer would harness this connectivity to help lower business operating costs in Germany. SMBs nationwide will benefit from Optimalprint's online printing solutions.